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- Hands on experience of working on marketing insights and data. Should be able to turn insights into marketing actions
• Content Marketing: Create high-quality Product Pages, Landing Pages, and Website Copy, using WordPress and Element or.
• Email Marketing: Prepare online newsletters, and promotional emails. Manage, and track email Campaign Performance
• SMM: Social media marketing on popular platforms - YouTube, Facebook, Twitter
• Experience in Search Engine Marketing, Social Media Marketing, Search Engine Optimization, Marketing databases, Email Marketing, Display Marketing, Affiliate Marketing
• Website Handling: should be able to handle e-commerce website [product upload/edit/delete] and on Page SEO.
• Corporate Customer Events: should be able to work closely with the agency in the customer event execution.
• Create and implement marketing campaigns and strategies.
• Collaborate with the marketing team/agency and executives to implement strategies and track the progress of campaigns.
• Develop strategic marketing initiatives and activities.
• Manage print contractors and other promotional vendors.
• Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.
at YuktaMedia
Our team is looking for a creative Digital Marketer/Campaign Manager to devise and execute in-house marketing campaigns. You will work closely with the Marketing and Sales Managers on managing spend, schedules and leads.
We at Royal Purandar take pride in developing and delivering a lifestyle for people who want a blend of nature and modern luxury. We don’t just sell lands or construct villas, we create a living environment that co-exists with nature.
Responsibilities and role:
- Devise B2C (business to consumer) integrated marketing campaigns with the aim of acquiring and retaining customers.
- Set and run successful marketing campaigns with B2C focused to generate quality leads.
- Understand and measure campaign performance in order to polish.
- Manage the procedure, implementation, tracking and measuring of marketing campaigns.
- Bridge communication between internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity.
- Work within a budget and accumulate data overtime to analyze trends.
- Generate reports on campaign performance, results and spends.
- Write, edit and proofread copy for promotional materials within marketing campaigns.
- Ensure that the organization’s brand and identity is adhered to in campaigns and in all communication channels.
- Deliver regular reports on social reach, web analysis and evaluation of KPIs.
- Maintain regular measurement of the ROI of campaigns.
- Ensure accuracy of marketing materials and provide formal sign off if necessary.
- Administer the website(s).
Key skills:
Management skills: As a campaign manager you will formulate marketing strategy along with the leaders and execute successful campaigns.
Communication skills: Excellent writing skills are a prerequisite as you will frequently have to write copy for marketing promotions. You are also required to manage relationships with agencies and third parties as well as persuade a non-marketing audience, such as senior level managers within the organization, of the wisdom of proposed campaigns.
Project management skills: As a campaign manager you will have to work with a specified budget, meet deadlines and ensure ROI on marketing campaigns.
Numerical skills: An additional factor favored, as a campaign manager you need to be good with numbers. You will need to acquire data and use it to target selected groups, as well as analyze the success or otherwise of campaigns.
Skills and qualifications required:
- Bachelor’s degree in communication, digital marketing or related fields
- 2-5 years of related job experience
- Strong problem-solving skills
- Exceptional communication and project management skills
- In-depth knowledge of running B2C campaigns preferably in Real Estate
- In-depth knowledge of setting ads on Google, Facebook and Instagram
- Thorough proficiency with Excel/Sheets to manage reports
- A good understanding of current marketing trends
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
B2B Social Media Expert
Description:
Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook? We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.
Competencies:
- Consistent and self-driven to learn about social media platforms and trends.
- Strong creative storytelling skills with a focus on visual and content aesthetics.
Skills:
- Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
- Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
- Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
- Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.
Experience:
- Demonstrable B2B social networking experience and social analytics tools.
- Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
- Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.
We need pro-active hires who can handle their work on their own without external involvement.
English with strong communication skills are a must.
Social Media Responsibilities:
- Strategies for engaging, creative, and innovative content for regularly scheduled posts, keeping in touch with all the latest Trends on Social Media for brand development.
- Oversee all existing clients, along with overview and maintenance of social media accounts on Facebook, Instagram, Twitter, Linkedin, Youtube, Behance,etc.
- Coordinating with the team to create relevant and engaging content which will add to the Recall Value.
- Audit and analyse social media presence, including digital advertising costs and returns.
- Analyse social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for campaign improvement.
- Get in touch with businesses which would be interested in our services and products, both international and domestic.
- Should be active 24/7 on Social Media and ensure that Our Online Presence is always active, by liking, commenting, sharing, tagging and retweeting relevant content on all platforms.
- We need someone who knows how to reach the masses by tailor making content to attract followers.
- We need an influencer with a large social media presence, who know all the cheat codes required to increase our online presence and following.
Required Experience and Qualifications
Good grammatically correct English speaking and writing is a must.
If you've worked in brand, content, and social media related marketing and have strong communication skills and convincing powers, you will fit right in with us.
You should be familiar with social media and other online and offline portals which can be used for brand development and reaching out to new consumers/users.
You should be good with strategies to improve outreach, marketing and conversions for our own content, services and products.
- Content writing
- Website management
- Social profile management
- Advertisement (Google and social)
- Analytics
- SEO
- Traffic generations
- Leads generation
- Regular interactions with our audience
- Planning campaign on a monthly basis around current products and services
- Developing relationships with affiliates
- International outreach and SEO
Experience: 2 to 4 years
Skills: SEO, SMO, SMM, Email Marketing, Content Marketing, Content Publishing, Google Ads & Analytics.
Product: B2B, SaaS platform for Utilities and Energy
Location: Pune
For more details please: http://www.bynry.com/">www.bynry.com