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We are storytellers for all that's digital. Whether its digital marketing or social media marketing, whether its social advertising or search engine marketing, we even build an end to end software products such as websites, mobile apps, customized software, etc. to help startups, ideas, struggling brands or companies, new brands or companies. Our services encompass a wide range of digital solutions like branding, social media marketing, online advertising, graphic design, content marketing, software development, app & web development, user interface & experience design, online research. We have some amazing & exciting projects for young audiences to work on. Our team is full of passionate hustlers executing at a high speed. Looking forward to having more excited & proactive individuals onboard.
Intern's day to day responsibilities include:
1. Work on digital marketing campaign planning
2. Handle efficient advertising campaign setup across platforms (Google Adwords, Facebook Adverts)
3. Work on LinkedIn ads, Twitter, and email marketing advertising (to name a few)
4. Conduct preliminary online market research & competition analysis
5. Assess audience interests, behaviours and demographics across platforms for every industry
6. Track and analyze website traffic flow to effectively optimize live ads
7. Work on effective keyword planning on the basis of search volumes, cost per clicks, bid values, etc.
8. Work on effective search engine optimization strategies (on-page and off-Page both) for websites
9. Monitor online marketing trends on social media
10. Prepare accurate in-depth reports on the overall performance of marketing campaigns.
11. Prepare pitch decks and proposals
12. Coordinate with content strategists, graphic designers, digital marketers and clients
13. Explore the complete gamut of the features of various social media platforms designed for marketers
Skill(s) required :
- Social Media Marketing, Digital Marketing, Search Engine Optimization (SEO), English Proficiency
Develop and implement link building strategy
Good written skills
Research and analyze competitor backlinks
Leading keyword research and optimization of content
Should be able to support on other digital marketing activities like On-Page SEO, Social Media Optimization (SMO) and Content Writing
Knowledge in Guest Post Outreach
Assisting with blog content
Should be result orientated
Job Description : SEO executive (4-5 years of exp)
We are looking for someone who has -
- Deep knowledge of offpage and preferably good knowledge of onpage
- Worked on increasing rankings, traffic, content marketing.
- Experience when it comes to using tools such as Google Analytics and Google Webmaster.
- Excellent time management skills.
- Solid knowledge of Backlinks
- Experience in HTML coding and JavaScript.
- Understanding of what works for and against Google’s algorithms.
- Keeps upgrading knowledge.
- Experience in using tools like Ahrefs, SEMrush and others
- Good communication skills.
Our client is more than 2 decades old NBFC registered with the RBI. The company was set up with an aim to empower rural entrepreneurs, SMEs, and small institutions by micro-financing. The company has come a long way since its inception in 1992 and has evolved with time with the introduction of its App in the small loans sector. At present, the company has more than 5000 employees and has serviced millions of borrowers to accomplish their dreams.
The group has diversified into the education segment and is running two schools. The schools are part of one of the largest private school chains in India. The schools have a flourishing family of 350 teachers and 6500 students. The leadership team at the helm of the company has demonstrable experience in financial services and has built the company by upholding the trust of its customers.
What you will do:
- Designing and implementing effective campaigning strategy to meet the business goals
- Planning and ensuring innovative, quality and relevant campaigns of the company’s products/services across various digital platforms
- Monitoring and evaluating the performance of online marketing campaigns and recommending proper measures to the management, to improve the performance
- Strategizing and ensuring effective digital marketing by focusing on quality content marketing
- Creating and designing relevant, original and quality content to be marketed on social media platforms including Facebook, Twitter etc. to target the right audience
- Developing content guidelines for tone, style, images, text and voice of all content and ensuring they are followed
- Being updated and well educated about the company’s business to accordingly create content and market the same on various platforms
- Generating qualified leads attributed to digital mediums
- Forecasting and delivering lead targets based on the budget and cost per lead goal and also reporting on actual results against the forecast, to the management
- Contributing towards planning relevant budgets and managing the same by ensuring effective media spend
- Tracking, analyzing and monitoring current marketing trends and techniques and accordingly recommending steps to the management
- Being updated and well educated about the company’s business to accordingly market the same by campaigning on various platforms
- Handling and ensuring the compliance of rules while managing various contracts and renewals related to digital marketing
- Coordinating and working with various internal and external stakeholders such as internal teams and external online platforms
- Preparing and presenting reports to the management, on the performance of marketing campaigns. Also recommending steps to improve the campaigns' performance
Desired Candidate Profile
What you need to have:- Minimum of 3 – 4 years in digital marketing
- Excellent communication, listening and time management skills
- Excellent analytical abilities to measure and optimize online campaigns for performance
- Proficiency in MS office suite
We are looking to hire a Performance Marketing Manager to lead the planning, implementation, optimization, and reporting of performance marketing initiatives to help drive traffic to Freecultr's e-commerce website and maximize ROI across Social channels (Organic and Paid).
Prior experience working with an e-commerce platform, or a D2C Brand would be preferred
The ideal candidate will serve as the digital thought leader, helping to identify trends, evolving best practices, and new technologies/tools for all digital efforts that drive engagement and ROI.
Responsibilities:
- Responsible for the 360-degree digital aspect of digital business
- Demonstrate superior technical expertise and organizational capabilities in project and campaign management.
- Keep a track of the performances in all the marketing areas and thus discover any hindrances to strategies.
- Closely work with the strategy and product teams to be at a similar pace to improve marketing and campaign performance.
- Drive campaigns from planning to execution and beyond to meet key performance metrics.
- To get new customers and ensure customer retention for continuous growth
- Constantly optimize marketing activities to improve return on investment.
- Allocate budgets and analyze and recommend modifications to ad spends
- Manage, optimize, and improve the performance of Paid Search, Paid Social, Display, Retargeting, SEO, and Affiliate activity for company-owned D2C platforms/assets.
The ideal Fit:
- Strong attention to detail, problem-solver, and independent performer.
- Skills in search platforms including In all paid channels - FB/Insta/YT marketing, Google AdWords, etc.
- Should know how to scale a brand and should have managed large budgets previously indirect capacity.
- A dynamic, results-oriented problem solver
- Experience in transforming a strategy and vision into an actionable plan
What's on Offer
- Lead the performance marketing for a D2C brand
- To be a front runner to make the brand a success
About PixelMath
61% of Grade 8 students in India can’t do simple mathematical division. Current math teaching methods are boring, haven’t evolved over the years and makes the kid lose interest- this gap only gets wider. We are on a mission to democratise quality math learning in India. PixelMath's core focus is on building a quality math learning product which not only improves the math skill of the student- but also makes the process super fun and enagaging.
We have customers from 10+ countries, while majority of them being from India. We are growing at a steady pace with love pouring in from the parent and student community for what we are building. We are looking for someone who wants to be a part of the much needed change in the math learning space in India and play a critical role in it's growth.
About the role
As a marketing manager, you will completely own the marketing channels of PixelMath. Your main objective as the Marketing Manager would be create and manage content which reaches the right people and increases the brand awareness.
This is a full-stack marketing role where you will take full control of of the marketing channels and execute on all fronts-
- SEO- Improving the SEO of PixelMath by working on on-page and off-page SEO. You should be able to think about ideas for the kind of content we should publish.
- Social Media- Create and publish content for Facebook and Instagram, build and increase engagement with the target audience.
- Ads- Google AdWords + Facebook Ads
- Community- Drive engagement in the existing community of students
Here is what we are looking for-
- 2+ years of experience in managing social media channels and SEO
- You can communicate your ideas clearly, both written and in verbal form
- You are creative and possess high level of empathy
- You like taking responsibility and complete ownership of your work
What you will you get at PixelMath
1. Clearly defined objectives of what we want to achieve.
2. Immense learning opportunities while growing a brand from zero to one.
3. Your own space to plan and run your experiments.
4. Competitive salary and ESOP options.
Growth Marketing Manager
Experience - 2.0 to 6.0 Year(s)
Location - Delhi
Working days - 5
Qualification - Any Graduate (Full time)
Skills: 2 years Hands-on Experience on Facebook or Google Marketing | Excel & data analytics skill set
Job Responsibilities:
- Ownership of growing app base through Digital Marketing channels (FB, Insta, Google, Tiktok++)
- Collaborate with the business(category) and creative team in devising communication strategy (creative & messaging) & bringing this to life
- Lead larger business decisions by working with the digital team in creating, analysing & optimizing growth data sets to deliver insights
- Monitor & optimize ROI driven campaigns regularly to meet demand, revenue and budget goals
- Work with product and data engineering teams to design systems and processes for efficiencies leading to exponential growth
Job Requirements:
- 2 years Hands-on Experience on Facebook or Google Marketing
- Excel & data analytics skill set (SQL knowledge is a plus)
- Strong with number crunching
- Analytical bent of mind; can break down data and assess it efficiently
- Willing to learn in fast-paced startup ecosystem with Result-driven mindset
- Ability to work under pressure, tight timelines & handle uncertainty
- Ability to manage and prioritize multiple projects and tasks simultaneously
- Strong interpersonal, time management, and problem-solving skills
About Role:
Leads demand growth for the platform. Driving New-Users & More-Usage as key mandates. Missioned to unlock rapid adoption (in a profitable way) with Strong Consumer Intelligence, Offering & Pricing strategy, Zero-$ hacks, Strategic Partnerships, Large Media campaigns etc. Digital Growth team plays a key role in Driving New-User acquisition. Working end to-end in planning digital strategy, executing for all channels & driving performance/demand.
You are a great fit for this role if you relate deeply with the following expectations:
1. You have 1+ year of prior experience working with an edtech startup.
2. You should be someone who has a curious, analytical and data driven mindset. Someone who is a learning machine and thinks from first principles.
3. You are someone who deeply enjoys working on digital marketing, both from strategic as well as tactical perspective, with a result-obsessed approach.
4. You should have 3+ years of full-stack digital marketing experience across all verticals including Paid Social Media, PPC, SEO, Email Marketing, CRO, Web Analytics. (please note that this means you should have an expertise in each of these channels)
5. You have great copywriting and written communication skills, which you execute with a customer-obsessed mindset.
6. You have a clear history of delivering amazing digital marketing results for your organizations/clients in terms of brand awareness, traffic, leads, customer acquisition & retention in a cost-effective & time-efficient manner.
7. You have developed your own unique and unconventional growth hacks from your experience.
8. You have good experience working on tools like Ahrefs/Semrush, Wordpress, Mailchimp, Google Analytics, OptinMonster, Hotjar, CRO tools, OneSignal etc.
9. You have a deep understanding of digital user journeys and optimized customer funnels.
10. You should be from a Tier 1 Engineering/MBA college in India. (preferred, but not mandatory)