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Job Description
We are looking for a Social Media Ads Manager. The candidate is responsible for planning social media calendars, creating social media posts, and assisting the social media team with brainstorming campaigns. Alongside the Candidate should be able to execute as well as review performance of the ads being published. The candidate should be able to tweak Ads based on performance requirements.
Candidate must have excellent knowledge of various social media platforms and should know how to optimize ads. A good Ads Manager will have the ability to curate creative campaign ideas with analytical skills to create successful posts and content.
Responsibility
- Perform Cosmetics industry research to identify trends and industry needs and interests
- Utilize existing data and insights to inform potential Campaigns
- Create advertising plans and content to reach those demographics
- Design and prepare advertisements as needed
- Developing advertising strategies to increase buyer interest in products
- Hands on experience with performance campaigns on Facebook, Instagram , Twitter Ads
- Hands-on experience with performance campaigns on Google Ads (Search, Shopping, Dynamic Ads, YouTube)
- Experience with Social platforms like Facebook Ads Manager, Twitter Ads, LinkedIn Ads, preferred but not mandatory.
- Perform analysis, generate insights and recommend actionable optimizations.
- Creating or suggesting ad copy and assets, and uploading to the various platforms
- Set-up Retargeting Pixels and Audience targeting across Paid Social & Paid Search platforms.
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution
- Test advertising ideas repeatedly and often to measure effectiveness
- Research market and draw meaningful conclusions from data
Role Requirement
- Excellent knowledge of social media platforms.
- Knowledge of analytical tools.
- Creative mind-set.
- Ability to multitask.
- Ability to work in a team.
- Prior experience with marketing or social media in a Design/Digital Agency or Media House.
• Oversee lifecycle marketing strategies which identify valuable consumers and opportunities and ensure error free continuous implementation
• Pilot new campaigns that drive increased engagement and revenue
• Create and continually refine email strategy to increase acquisition, retention (CLV) and subscription rates
• Manage external agency and multiple vendor relationships related to CRM, personalised consumer marketing and database management
• Serve as a CRM business intelligence leader, utilizing analytics to drive customer-centric action plans
• Manage the distribution and presentation of CRM reporting and status to executive stakeholders
Digital Activation / DMP
• Develop audience segments by applying CRM learnings
• Create test and learn approach to optimize performance and develop insights on best practices
• Provide support in measurement and analysis of precision media campaigns
Qualifications
• 2-8 years CRM and/or Direct Marketing experience, preferably in a Retail, CPG or ecommerce industry
• Knowledge of database marketing strategies including the use of 1st, 2nd, 3rd party data
• Creative thinking and exceptional analytical skills; experience conducting CRM campaign analytics and consumer research to inform marketing decisions
About the Company:
Our client is a leading mid‐market investment bank with strong practices around M&A, PE, Capital Markets, Institutional Equities, Wealth Management, Insurance Broking, and Portfolio Management Services. A trusted Investment bank servicing customers with the best results in advisory in their investments, the best corporates for their growth & capital need, and families in managing their wealth. Led by seasoned bankers, our client works with the largest and the most reputed investors.
Location: Mumbai
Roles and Responsibilities:
• Impanel distributors to sell the investment management schemes
• Generate sales as per targets laid down through a judicious mix of external channel partners, internal sales channels, and direct clients, as outlined
• Handling channel and client queries
Strategy Planning:
• Achieve set targets through a designed strategy
• Keep monitoring & review strategy on an ongoing basis
• Internal Coordination:
• Liaising with senior management to arrive at clear objectives for the department
Resource planning:
• Liaising with investment teams to enable client interaction & information
• Liaising with operations and ensuring smooth functioning between the department & operations
• Ensure proper compliance with respect to all channel partners – distributors/clients etc.
Compliance:
• Ensure all activities are as per proper compliance internally and as per regulatory requirements
• Ensure all distributor agreements/client documentation has met all regulatory & compliance requirements on an ongoing basis
Requirements:
• Graduate
• Great command over English & Regional Language
• Experience 2 – 5 years
Please find the JD for Instructional designer position below:
Job Title: Instructional Designer & Content Developer
Location: Mumbai, Maharashtra
Job Type: Full-Time, Permanent
Experience: Minimum 3 years as an Instructional Designer
Responsibilities:
1. Apply instructional design theories, such as ADDIE, Bloom's Taxonomy, and adult learning principles, to create effective and learner-centric training materials.
2. Demonstrate a solid background in e-learning design principles, staying updated on industry trends and best practices.
3. Collaborate with stakeholders to identify learning objectives and analyze the target audience's needs, characteristics, and existing knowledge.
4. Develop visually appealing and interactive storyboards using MS PowerPoint to outline the flow and structure of e-learning modules.
5. Create engaging and compelling scripts and narrations for instructional videos, ensuring alignment with learning objectives.
6. Develop instructional materials, including presentations, e-learning modules, videos, and assessments, ensuring they are engaging, informative, and meet the defined learning outcomes.
7. Proficiently use Articulate Storyline to design and develop interactive e-learning modules that enhance the learning experience.
8. Edit and enhance video content using Camtasia, ensuring a seamless and engaging visual experience for learners.
9. Possess a strong understanding of Learning Management Systems (LMS) and the ability to integrate e-learning content into various platforms.
10. Communicate complex ideas effectively through clear and concise written content, ensuring a high standard of English proficiency.
11. Gather feedback from learners and stakeholders to refine and enhance instructional materials, making improvements based on constructive input.
12. Stay informed about industry trends, educational technologies, and instructional design methodologies, participating in professional development opportunities.
Qualifications:
1. Bachelor's degree in Instructional Design, Education, or a related field, or certification or diploma in Instructional Design.
2. Strong understanding of instructional design principles and adult learning theories.
3. Proficiency in using instructional design software and tools (Articulate Storyline, Camtasia, Adobe Illustrator).
4. Excellent communication and collaboration skills.
5. Excellent problem-solving skills and the ability to work independently as well as collaboratively in a team.
Job responsibilities include, but are not limited to:
- Building GTM Strategy. You’ll own our growth strategies and identify the key channels in which we can invest in and scale our customer acquisition efforts. You’ll be a thought leader who is excited to take a scrappy approach, brainstorm and launch new experiments, A/B test, and double down upon early signs of success.
- Relentlessly optimizing.. You’ll combine quantitative and qualitative insights to identify opportunities, improve conversion rates, and reduce costs.
- Scale a world class team. We’re looking for someone who can build the playbook that the team will operate against as it grows. You’ll be empowered to recruit and get the most out of a high-performing, efficient team.
- Execute a broad mandate. You’ll roll up your sleeves and get done what is necessary to remove blockers to our company’s growth, recognizing that this will change and develop as the business matures. You aren’t afraid to dive in and help us solve other business problems as needed.
- Own growth, content and digital marketing completely: experience in PR/ Comms not needed.
- Highly quantitative approach to growth and marketing. Experience with A/B experiments, growth hacks and other tools.
What will set this person apart:
- BS/BA degree
- 3+ years experience in management consulting and/ or previous experience in a founders role. Former founders encouraged to apply
- Strategic thinker that can tailor nuanced responses to different audiences and define priorities
- Ability to weigh in on or make decisions with authority across all parts of a business
- Self starter; highly motivated and resourceful with proven ability to lead and execute
- Exceptional organizational and task management abilities
- Ability to execute good judgment, tact, professionalism and diplomacy when interacting with employees, managers or clients
- Adept at handling multiple competing priorities in a fast-paced, results-driven, rapidly changing environment
Job Brief: AGENCY09 is looking for a mind that loves words and working with them. A believer of ideas and communication, the mind should be able to create and edit. Working in a fast paced environment, the copy supervisor will be part of the core thinking process for plenty of brands.The main objective is to have quality control for the content produced by AGENCY09
Experience : 1 + Copywriting experience in a fast paced digital agency
Salary - As per market standards
Location: Open for both WFH Position and Mumbai Office. (Bandra)
Responsibility:
You will be part of the content team that constantly has to bring new ideas to the market.
Primary - Campaigns, Special Days, Social Media Content, Website Content, Video Led ideas
Secondary - Brand Communication, Other offline communication and SEO
- Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more
- A good understanding of brands/markets in India, current advertising trends, consumer behavior and related sense of the markets to be able to offer solutions(in conjunction with the creative team) to clients.
- Through copy, be able to deliver tangible results to clients/brands and make a difference through exemplary strategy and creativity.
- Creative/Out-of-the-Box thinking.
- Discussing the client's core message and target audience.
- Brainstorming visual and copy ideas with the team.
- Excellent command over the English language. Expert in writing skills, editing and proofreading abilities. Ability to write concise, attention-grabbing and hard-hitting copy that clearly puts the message across.
- Think ideas and work towards implementing the same.
- Work closely with the Art & Tech team on the projects.
- Ability to deliver within short-frames and meet the deadlines.
- Should have in-depth understanding of the digital media and the ability to write well, crack campaign ideas across digital platforms like facebook, Twitter, Should have the creative knack to deliver the best possible quality work.
Education - Bachelors' or above. Or a portfolio that never raises the question.
Skills:
- Proficient using microsoft office
- Ability to think and write for different audiences and mediums
- A passion for words and communicating the essence of a story.
- Ability to self-manage, take initiative and prioritize tasks in a fast-paced environment.
• Manage the brands wise spending within the approved P&L parameters.
• Manager the full execution of the brand launch with sales & local agencies.
• Develop/implement the necessary control parameters to measure launch success/failure.
• Manage MRTG technical expertise function.
• Conduct monthly/quarterly/annual reviews of the business performance on-going.
• Assign/manage BTL agencies to conduct in-market activation programs. • Leading the activation of products across all retailers. • Ensure that all brand activities are completed on time and in full and within agreed budget • Track sales and recommend support/ corrective action plans. • Monitor all brand elements - advertising, product, packaging, pricing, cost etc. • Regularly screen competitor portfolio and monitor market trends • Review all brand / market data (sales audit, competition, distribution, etc.) – to detect areas of weakness / strength and recommend corrective actions.
Skills:
- Should have Extensive command of the English language.
- Deep understanding of content marketing principles, approach, and execution.
- Should be able to work and deliver quality SEO-based content in a fast-paced and dynamic environment
- Should be able to develop and implement a content strategy that encourages high levels of engagement.
- Build and maintain an engaged community of founders/retention marketers for mutual learning/playbooks / advise on different stages of evolution
- Host online / offline knowledge-sharing events/mixers with community members
- Periodically bring in external experts to share insights with the members
- Engage with Customers to invite them as participants in case studies, testimonials, PR efforts, as speakers in online/offline events
- Engage with customers to gather back-channel insights about our own product, usage, expectations, and action in the competitive ecosystem
- Play matchmaker in setting up intros with agency partners and helping customers solve issues better.
- Active Networker with an active LinkedIn/Twitter community
- Strong Verbal and Written Communication
- Fast Learner to understand what we're offering as a solution
- High Energy levels
- Business Education preferred
- Storytelling Skills get a bonus.
- We take transparency very seriously. Along with a full view of team goals, get a top-level view across the board with our monthly & quarterly town hall meetings.
- A highly inclusive work culture that promotes a relaxed, creative and productive environment.
- Practice autonomy, open communication, growth opportunities,while maintaining a perfect work-life balance
- Go on company-sponsored offsites, once a year and blow off steam with your work buddies! (Post Pandemic)
- Learning is a way of life. Unlock your full potential backed with cutting-edge tools and mentorship (Macbook for Engagers & reimbursement for your WFH setup!)
- Get the best in class medical insurance (with Covid Care facilities), programs for taking care of your mental health, and a Contemporary Leave Policy (beyond sick leaves)