Cutshort logo
Media buying jobs

13+ Media Buying Jobs in India

Apply to 13+ Media Buying Jobs on CutShort.io. Find your next job, effortlessly. Browse Media Buying Jobs and apply today!

icon
Rally Ourbus

Rally Ourbus

Agency job
via PinnacleU HR by Tanuj Kataria
Delhi, Gurugram, Noida, Ghaziabad, Faridabad, Gaziabad
2 - 12 yrs
₹7L - ₹12L / yr
Google Adwords
Lead Generation
Search Engine Marketing (SEM)
Media Buying
PPC
+2 more

Problem Statement

Communicating our message effectively to the users via the right digital channels.


Responsibilities

● Build and deploy ads through paid channels at the direction of the campaign manager.

● Own and perform diligent and detail-oriented QA throughout the entire campaign process, with an emphasis on campaign tracking and Google Analytics setup.

● Support campaigns through traffic management that includes setup and implementation, testing, quality assurance, deployment, delivery, and optimization of ad campaigns.

● Extract data and insights from the entire lifecycle of digital campaigns that include but are not limited to Display, Social, SEM, Programmatic, Native, etc.

● Partner with internal teams to ensure all ad products are thoroughly vetted for operational use.

● Support channel managers directly with clear communication and delivery workflows that ensure transparency into deliverable timelines and potential delays.

● Troubleshoot technical issues, including malfunctioning tags, ad creative, click-through URLs, and landing pages, etc. and correct problems with client advertising campaigns.

● Proactively seek out new tools and opportunities to improve our advertising efforts.

● Participate in or facilitate special marketing projects as required


Requirements

● 3+ years of experience with Programmatic Ad Planning, Execution & Analysis.

● Experience with App first businesses will be an advantage (travel,

transportation/commute & e-commerce Exp)

● High affinity for people who've worked on targeting US customers.

● You should possess knowledge of Marketing analytics, Attribution, and Planning tools (e.g. Appsflyer, Firebase, etc.)

● Hands-on experience with DV360, Google Adwords, Facebook Ads, Programmatic, Contextual Ads, Native Advertising & affiliates.

● Deep understanding of Google & Facebook paid to advertise. ●Knowledge of SEO will give you a competitive advantage.

● Have proven experience in managing B2C campaigns.

● Hands-on experience in managing the marketing budget at scale along with the business objectives & KPIs like CPA, CPI, CPM, CAC/LTV, Acquisition, Remarketing, Cross-Sell, Up-Sell, etc.

● Exceptional project management and communications skills are essential to collaborating with a remote team.

● Strong process orientation & documentation ethic. Strong analytical skills.

● Growth mindset and willingness to learn.

● Must have experience with Outbrain, Taboola & Other third-party networks


Potential Growth Paths

● Performance Marketing Manager

● Campaign Manager

● Customer Marketing Manager

● Content Marketing Manager

Read more
Airblack

at Airblack

1 video
3 recruiters
Laveena Khurana
Posted by Laveena Khurana
Gurugram
1 - 3 yrs
₹10L - ₹12L / yr
Media Buying
Digital Marketing
Google Adwords
Facebook campaigns
Facebook pixel
+1 more

About Airblack


Airblack is India’s largest online skilling academy, helping people become micro-entrepreneurs or get flexible opportunities through innovative “do-it-together” (DIT) courses.

In three years, Airblack's beauty academy has trained over 35,000 students in 200+ cities as Makeup Artists, helping them start their businesses as freelancers, studio owners, or earning influencers. We have also forayed into hospitality and culinary and helped over 500 bakers launch a baking business with our Certified Professional Baking Course

Airblack is backed by marquee investors such as Info Edge Ventures, Elevation Capital, Michael & Susan Dell Foundation, Blume Founders Fund, Better Capital and Mars Shot Ventures. We have also been recognized by the Beauty & Wellness Sector Skill Council & Skill India as a government-certified beauty skilling partner. Airblack has also been recognized by Forbes as a “Select 200” company with global business potential.


Who are we looking for?


At Airblack, we're entering a path of exponential growth, aiming to grow our revenue tenfold within the next two years while bolstering our profitability. In this pivotal phase, we seek a dynamic Performance Marketer responsible for planning, implementing, and optimizing high-performing advertising campaigns across various online channels, including Google Ads and Meta Ads, to increase company sales and brand awareness. This role requires a combination of analytical, creative, and strategic thinking to develop scalable and efficient campaign structures.

The ideal candidate would be driven by a blend of creative problem-solving and analytical prowess and thrive in a high-ownership environment. If this sounds like you, we would love to meet you.


What would you be doing?


  • Performance Marketing: Develop, execute and manage lead acquisition for the Airblack inside-sales team by efficiently planning, executing and scaling up performance marketing campaigns on Facebook, Google and other digital media platforms
  • Perform daily account management, check campaign performance, and adjust bids to enhance campaign efficiency.
  • Optimize performance across ad channels by testing and tuning ads, keywords, and bid strategies.
  • Analytics & Instrumentation: Contribute to the analytics muscle of the Growth function with in-depth data analyses and set-up tech instrumentation to scale operations
  • Experimentation & User Insights: Deliver continuous user insights, solutions discovery and experimentations across both 0-to-1 and scale-up revenue initiatives
  • Go-To-Market Operations: Execute end-to-end operations on GTM, leads CRM and revenue optimization initiatives.
  • Creative Strategy: Be a creative powerhouse in acquisition advertising by ideating and producing best-in-class video and static ad properties, user communications and landing pages
  • Cross-Team Collaboration: Work with the Growth, Design, Brand, Tech, Product and Inside-sales functions to advance cross-function revenue and profitability goals.
  • Key Ownership: Own key metrics like ROAS, CAC, Lead Conversion % and Revenue


What makes you a suitable candidate?


We would love to hear from you if you meet the qualifications below:

  • Experience: 1+ years in digital performance marketing with a high-growth startup preferably in the education / ed-tech space
  • Understanding of custom audiences and lookalike audiences.
  • Ability to generate and install the Facebook pixel, and Google Analytics.
  • Strong understanding of bidding techniques (AutoBid, CPC, CPM, oCPM)
  • Expertise in creating ads and ad copies.
  • Education: A bachelor's degree in any discipline is required from a tier 1 college
  • You have managed upwards of 20 Lakhs in ad spending
  • You are a marketing geek and can come up with creative ideas at scale
  • You are thoroughly data-driven in decision-making; with good Excel skills. Experience in SQL is a bonus!
  • You have a proven track record of taking high ownership and willingness to execute hands-on when needed
  • You have a knack for driving 0-to-1 rapid experimentation initiatives and 1-100 standardized operational initiatives


Why should you join Airblack?


  • Empowering Entrepreneurs: We cultivate a culture of entrepreneurship where individuals are employees and owners of their work.
  • Experimentation & Build: Our Growth team fosters a culture of rapid experimentation, freedom to fail & iterate, and owning scale-up through process building.
  • Unrestricted Autonomy: When confronted with a challenge, you have the authority to take charge, exhibiting determination and resilience to overcome obstacles and ultimately succeed.
  • Drive for Success: Embrace challenges head-on, applying your skills and expertise to accomplish tasks precisely and excellently.
  • Thriving Market Opportunity: Join us on an exhilarating journey as we pioneer India's inaugural platform for passion skills, offering a unique and vibrant market to shape and build upon.
  • Work with a stellar team: Great missions require great people - and we are fortunate to have some of the smartest and nicest people support us in our journey. Our team comprises ex-entrepreneurs, VCs, and operators from places such as Goldman Sachs, Paytm, Oyo, Bain & Co., BCG, Urban Company, top IITs and universities such as DU and NIFT.
Read more
Insane Marketers
Bengaluru (Bangalore)
2 - 4 yrs
₹5L - ₹10L / yr
Media Buying
PPC
Facebook Marketing
Google Adwords
Digital Marketing
+2 more

About the role


We are looking for a skilled Performance Marketer for Insane Marketers who can optimize ad exposure and add Insane value to the campaign strategies. Responsible for growing revenue through digital media by executing marketing campaigns, and extracting and analyzing data across multiple channels.

 

Responsibilities


  • Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
  • Proofreading advertising material before launching campaigns.
  • Coordinating and overseeing the development and launch of campaigns
  • Run Google Ads, and FB ads and manage complete responsibility of Google and Social media ads with an advanced understanding of marketing, and funnels, and comfortable with Google and Facebook Campaigns Strategy, optimization, and Analytics.
  • Creating and managing Multiple Campaigns with the Right Ad Copy, optimizing the ad copy, and landing pages for the best quality leads
  • Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
  • Analyzing and evaluating the effectiveness of the campaign and using this data to inform future campaigns
  • Collaborate with cross-functional team to develop creative solutions to address client’s business challenges
  • Well aware of segmentation of Budget across the funnel, and ensure the right ads are shown to the right audiences.

 

Requirements


  • Minimum of 2 years of experience as a media buyer.
  • Prior Experience running Google or Facebook Advertising campaigns
  • Good understanding of media analytics tools such as Google Analytics, and strong computer skills with programs such as MS Office, Google Suite
  • The ability to collaborate with others and work as part of a team.
  • Exceptional organizational and project management skills.
  • Strong communication and networking abilities.

 


Benefits-


  • Health insurance.
  • All books ordered in the domain that Insane works in will be reimbursed.
  • The freedom to manage your own time, location, and schedule (we have no physical office or set working hours).
  • 5 days working.
  • In-house training to grow your skills
  • The opportunity to work with an innovative team of people with an awesome company culture
  • The chance to grow, be challenged, and develop with Insane marketers
  • Day shift.
  • Willing to relocate to Bangalore or be based in Bangalore for this position


 

About you


  • You’re numbers-driven.
  • You love data.
  • You're passionate and driven.
  • You have a sharp eye for detail.
  • You're proactive and reactive.
  • You have 2+ years in paid media buying.


Read more
Global Media Agency

Global Media Agency

Agency job
via Merito by Sana Patel
Gurugram
7 - 12 yrs
₹10L - ₹18L / yr
Media Buying
Advertising
Marketing
skill iconLeadership
Team Management
+1 more
We are looking for an Associate Director - Investment for one of the leading Global Media agencies in Delhi.

Role - 
Associate Director - Investment (Media Buying)
Experience -
7+ years
Location -
Gurgaon/Gurugram, Delhi

About our Client:-

Our client is part of the global media agency with mission is to make advertising more valuable to the world. They do this by employing the world's very best talent to solve some of the toughest challenges of today's digital marketing landscape. They hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. They promise you a workplace that invests in your career, cares for you and is fun and engaging.
 
About the role :-

Associate Investment Director is responsible for analyzing data, thinking creatively and dreaming up innovative strategies to make sure marketing campaigns reach the right target audience in the most effective way possible. Armed with this critical analysis, media planning managers devise, propose, or recommend strategies for using certain media effectively to attract and retain customers, increase brand recognition, and maintain customer satisfaction and loyalty.

Some of the things we'd like you to do:

- Audience research in syndicated and 1st party data sources
- Creative spec management
- Creation of tactical plan presentation and supporting media plan templates
- Creation of campaign analysis plan templates
- Oversee the successful launch of campaigns using the Launch Tracker
- Maintain accuracy and timely updates of deliverable tracking documents for team
- QA of media plan set up conducted by various Activation team members
- Collate commentary on media performance and conduct first review on quality
- Adherence to team quality standard for reporting template and delivery
- Keep consistent track of campaign performance and target (monthly) across all channels, flagging needs for intervention
- Use understanding of campaign and marketplace to contribute ideas for campaign experiments and also prioritize experiments contributed by other team members
- Use understanding of campaign performance to contribute content to campaign wrap-up presentations
- Act as lead for smaller, more easily managed campaigns as progress in band and client demands/allows
- Manage accurate forecasts, media plans, and all key media planning documentation


A bit about yourself:
 
- At least 8-9 years experience in media buying, advertising, marketing
- Working knowledge and effective vocabulary across TV/Print/Radio media buying
- Experience with Media Research Tools (YUMI, TGI, TAM, IRS)
- Ability to provide and meet forecasts of expected return of media investment
- Strong organizational skills with a keen ability to prioritize and multitask.
- Proven problem solving skills and ability to think outside of the box
- Ability to work independently and collaborate in a team environment
- Detail oriented and responsive, deadline-driven with strong reasoning skills
- Lead by example while motivating and coaching juniors on the team
- Manage Performance Development Cycle and Review process for juniors.
Read more
Global Media Agency

Global Media Agency

Agency job
via Merito by Gaurav Bhosle
Gurugram
3 - 4 yrs
Best in industry
Media Buying
Negotiation
Media planning

  • Company  Activation Specialist team is accountable for tactical Buying and implementation for a set of clients.
  • WM Activation Specialist team to understands clients’ brand identity. Agency’s deliverables and campaign KPI’s.
  • Understand the campaign brief received from Agency Specialist lead, and provide benchmarking/ planning rates / final negotiation in line with SOP.
  • Coordination with other stakeholders, mainly the WM Planning team for deal closures
  • Negotiate with Vendors for your activation plan including campaign value adds, FCT management, campaign execution etc.
  • Optimize the activation plan to achieve the objectives/ KPI.
  • Close the optimized plan with Activation Specialist lead.
  • Track the live campaigns on daily/ weekly basis in terms of spot implementation, campaign performance, mid- evaluations etc.
  • Campaign management including performance and corrective measures. Campaign inflight optimization is compulsorily done for every single campaign
  • Follow end to end process for Campaign execution and Campaign management.
Read more
Operating content distribution tech platforms

Operating content distribution tech platforms

Agency job
via Jobdost by Sathish Kumar
Noida
5 - 9 yrs
₹15L - ₹25L / yr
Media Buying
Above The Line Marketing (ATL)
Branding
Marketing Strategy
Brand Management
+2 more
We are looking for a Brand Marketing Manager, who will be a key member of the Marketing team focused on driving growth, via offline campaigns - TV campaigns, outdoor activities, and more.

The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.

The ideal candidate should have a strong analytical/business mindset, highly-focussed, self-motivated, and have prior experience in end-to-end managing brand campaigns. The candidate should be highly effective in cross-functional teams - working in collaboration with the agency, design team, business managers, and other stakeholders. We’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.

What is Must - ATL campaigns/ Offline Campaigns experience(especially Television) & media buying/planning experience
Joining: IMMEDIATELY

Responsibilities will include:

  • Define the brand’s marketing strategy, deliver against app brand objectives
  • Drive the development and execution of integrated marketing campaigns at national/regional levels
  • Develop, manage, and analyzes branding campaigns across marketing channels - offline and online
  • Coordinate with agency and internal design team to execute the campaign
  • Analyze campaigns and provide strategic recommendations

 

Attributes we value:

  • Strong analytical foundation with meticulous attention to detail
  • Strong verbal and written communication skills
  • Strong intellectual curiosity
  • Extremely organized and detail-oriented
  • Proficiency in Excel

 

Requirements:

  • Graduation/Post-Graduation from a tier-1 institute
  • Demonstrative experience in executing brand campaigns
  • Work-ex: 4 - 8 years
Read more
Advertising & Programmatic Marketing Platform

Advertising & Programmatic Marketing Platform

Agency job
via Merito by Merito Talent
Bengaluru (Bangalore)
4 - 10 yrs
₹12L - ₹20L / yr
Digital Marketing
Digital media
Digital strategy
Social media strategy
Media Buying
+4 more
About Merito :-

Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.

Our client :-

Our client is Google partner in advertising and a premier Insight-driven Marketing platform. As a managed buying solution provider, they work with leading digital-first brands in India and are expanding our footprint globally, particularly focused on fast growing app-first start-ups driving their next level of scale via programmatic media. For many of its clients, programmatic marketing has emerged amongst their top three growth marketing channels alongside Google Ads and Facebook.

Responsibilities :-

- Develop integrated digital media strategies

- Prepare and deliver presentations

- Coordinate the implementation of digital media plans

- Create and manage digital campaign budgets

- Negotiate and purchase digital advertising space

- Collaborate with internal stakeholders to deliver fully integrated campaigns

- Track digital campaign performance

- Analyze campaign metrics, prepare performance reports, and provide recommendations

- Monitor market trends and identify new digital opportunities


Requirements :-

- Bachelor's degree in communication, marketing, or advertising

- At least 4 years of digital marketing experience.

- Experience with campaign management and ad serving technology, including Google Analytics.

- Deep knowledge of paid search, display advertising, and social media advertising.

- Strong communication and presentation skills.

- Analytical thinking and problem-solving abilities.

- Organizational and time management skills.

- Highly passionate, collaborative, outgoing, creative media leader and thinker

- Excellent communication/presentation/client management skills
Read more
Disruptive Digital Healthcare Platform

Disruptive Digital Healthcare Platform

Agency job
via Unnati by Veena Salian
Bengaluru (Bangalore)
5 - 7 yrs
₹18L - ₹25L / yr
Marketing
Branding
Healthcare
Brand Management
Digital media
+2 more
Are you a high-performing, collaborative, results-oriented and technologically savvy person who is keen on Supply chain in the digital industry? Then this highly visible role is for you!

Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
 
As a Deputy Manager-Brand Marketing, some of your key responsibilities will include conducting consumer and market research and designing a research-based brand strategy.
 
What you will do:
  • Identifying how our brand is currently positioned in the market.
  • Developing and executing marketing campaigns aimed at communicating our brand message.
  • Communicating our brand personality internally and aligning different teams towards common goal.
  • Leading marketing team members through campaigns.
  • Measuring and reporting on success of marketing campaigns.
  • Anticipating consumer trends and keeping brand up to date.
  • Creating brand advocates and running referral campaigns.
  • Driving consumer engagement and retention while managing LTV.

 

 

What you need to have:
  • MBA from Tier-1 B-Schools
  • Expertise in running ATL / BTL led marketing campaigns.
  • Media planning and buying
  • Good know how of the digital eco-system, managing geo-targeted or pan national campaigns as and when required.
  • Creative development and agency management
  • A go-getter with ownership and commitment
  • Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results.
Read more
Z1 Media

at Z1 Media

2 recruiters
Anubha Kumar
Posted by Anubha Kumar
NCR (Delhi | Gurgaon | Noida)
7 - 12 yrs
₹15L - ₹20L / yr
Sales
Business Development
Digital media
Media Buying
B2B Marketing
Z1 Media is a fast growing technology company which innovates and operates cutting edge media and advertising platforms.
Our product division, http://vdo.ai/">VDO.AI is seeking an experienced Senior Advertising Sales Manager to join our highly collaborative, motivated, and fast-growing team. Our native video product powers leading web publishers across the Indian region including the likes of Dainik Jagran, Scroll Media, The Hindu etc, serving over 1B impressions every month and growing.
In this role, your mission will be to lead and develop a solid revenue stream from leading Indian media and creative agencies and direct clients, and meet our monthly revenue expectations.

Responsibilities:

    • Spot opportunities, set up meetings with and present to key agency personnel (typically planners, strategists, account directors, group heads) and clients (brand manager, marketing manager, head of social media etc)
    • Support the creative process as required, solicit briefs, write proposals, negotiate prices, and book new business
    • Identify and grow relationships with media agencies and brands
    • Manage and maintain a sales pipeline for the Indian geography


Requirements:

    • 5+ years in digital media sales experience (with proof of sales abilities)
    • A network of strong relationships and an excellent reputation with key media agency and client personnel
    • An understanding of the video market
    • Ability to work quickly and efficiently in a fast-paced environment within tight deadlines
    • Demonstrated experience generating leads and closing new business
    • Excellent presentation skills
    • Experience achieving group goals; and not fazed by targets or metrics
    • Solid knowledge of the programmatic market and what this means for video
Read more
Appxigo Media

at Appxigo Media

2 recruiters
Rohan Salgaonkar
Posted by Rohan Salgaonkar
Goa
0 - 2 yrs
₹1L - ₹4L / yr
Business Development
Sales
Client Servicing
Mobile App Marketing
Media Buying
We are hiring for the position of "Business Development Executive". Requirements* # Graduate in any stream. # Ability to talk fluent English with clients on phone, email and in person if necessary. # Knowledge of Microsoft Office. # Prior experience in sales is plus point. Email us with your CV attached at [email protected]. Visit http://appxigo.com/career.html for more info.
Read more
THE ZERO GAMES PVT LTD.

at THE ZERO GAMES PVT LTD.

2 recruiters
Arjun Chadha
Posted by Arjun Chadha
Bengaluru (Bangalore)
3 - 7 yrs
₹6L - ₹10L / yr
Media Buying
Negotiation
Brand Management
We are looking for ad sales guy, who worked with Inmobi to setup their ad sales team.
Read more
ViralMint

at ViralMint

4 recruiters
Krishna Iyer
Posted by Krishna Iyer
Pune
3 - 7 yrs
₹6L - ₹8L / yr
Sales
Media Buying
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
+1 more
VirallMint is a VC backed Social Commerce company based in Pune. We ventured out into the Digital Marketing domain in 2013 with a suite of products focussed to facilitate smooth engagement between the brand and its customers through digital assets. After experiencing phenomenal success with the engagement suite, we decided to go after the grass root level issues looming the digital marketing domain. Our current team of performance marketing gurus work in collaboration to ensure highest possible ROI is delivered over all paid marketing channels. Complementing the effort, our suite of products ensures businesses have improved conversion rates, increased sales and have a viral social reach. We believe in solving real life issues and help businesses understand the true potential of digital marketing and harness it to achieve hyper growth. We have been working with 1000+ customers including the likes of Shoppers Stop, Shopclues, Snapdeal and One Stop to name a few and have been able to demonstrate a clear return-on- investment with increased revenues, improved conversion, growth in social presence and significant increase in word-of-mouth virality.
Read more
THE ZERO GAMES PVT LTD.

at THE ZERO GAMES PVT LTD.

2 recruiters
Arjun Chadha
Posted by Arjun Chadha
Mumbai
3 - 7 yrs
₹8L - ₹12L / yr
Sales
Branding
Media Buying
LOOKING FOR AD SALES GUYS, WHO LOVE TO WORK ON A PRODUCT. SHOULD BE GOOD CONTACTS IN MEDIA BUYING AGENCIES AND DIRECT CLIENTS. AMAZING WORK CULTURE WITH IIT AND TOP INSTITUTES GUYS.
Read more
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Why apply via Cutshort?
Connect with actual hiring teams and get their fast response. No spam.
Find more jobs
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort