11+ Primary Research Jobs in Delhi, NCR and Gurgaon | Primary Research Job openings in Delhi, NCR and Gurgaon

1. SEO-Friendly Blog Writing;
2. Caption Writing; 
3. Content Writing for Social Media Posts;
4. Content Writing for Reels and Videos
5. Other Allied Works

As the Technical Content and copywriter at Alt Mobility, you would be a key player in shaping our brand's narrative by creating technical content that effectively communicates the value and benefits of our fleet maintenance solutions to a diverse audience. You will work closely with the founders, engineering, and marketing teams to develop compelling content that showcases our technical expertise and commitment to sustainability.

Responsibilities:

• Develop and execute technical and comprehensive content strategy that aligns with our brand identity and company objectives.
• Write clear, persuasive, and engaging copy for various marketing materials, including websites, product descriptions, brochures, emails, social media, and more.
• Create thought leadership articles, whitepapers, case studies, and blog posts to showcase our expertise and drive engagement within the B2B space.
• Collaborate with cross-functional teams to gather insights, technical details, and product information to inform your content creation.
• Translate complex technical concepts into accessible and engaging content for diverse audiences.
• Optimise content for SEO to ensure maximum visibility and organic reach.
• Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
• Stay current with industry trends, competitive analysis, and emerging topics to inform your content strategy.
• Contribute to brainstorming sessions and creative discussions to generate innovative content ideas.
• Manage multiple projects and deadlines, adapting your writing style to suit different channels and target audiences.

Qualifications:

• At least 3+ years of experience in the technical content and copywriting role in a 0-1 stage product start-up or from an automotive/EV background.
• Proven portfolio showcasing a range of written content, including web copy, articles, blog posts, and marketing materials.
• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field (Master's degree and Engineering is a plus).
• Strong storytelling and narrative-building skills, with the ability to create compelling and informative content.
• Exceptional writing, editing, and proofreading abilities.
• Familiarity with SEO principles and best practices for content optimization.
• Creative thinker with the ability to convey technical information in an accessible and engaging manner.
• Proficiency in using digital marketing tools.

Why should you join us?

• The Sector: EVs are the next big thing to disrupt the transportation sector. You will be working at the intersection of mobility, data science and finance.
• Growth: The experienced founding team has deep insights about the sector and is looking at creating India’s largest EV ecosystem platform - consolidating EV, logistics, finance, charging, and OEMs all under a single roof. You will be in the top 50 employees to join the company and witness exponential growth.
• Traction: The company owns a fleet of over 5,000 vehicles across 8 cities in India, managing an AUM of over $8mn in just the last 16 months. The EV sector is growing at a very fast pace and we have positioned ourselves as the leader in this sector. The company is profitable and self-sustainable.
• Investors: Backed by marquee global institutional investors, who will lead the series A as well within the next 12 months.
• We are already making revenues! Ask us how? 
• All of the above perks, along with an insurance plan, a cool office,  a competitive market salary and a great culture to work with a high potential 0-1 stage, collaborative and dynamic startup culture.

Fill this google form: https://forms.gle/B5J9p3uR4m63PQ6T9 

to connect directly with the hiring team

Join us in our mission to transform the future of sustainable mobility. As a Content & Copy Writer, you will play a pivotal role in shaping the landscape of electric vehicles and with focus on building our brand by crafting compelling content and with a passion for driving growth in a dynamic startup environment, we shall together make a positive impact on the world. 

Job Essence –

It’s Only Words ..and the words are all I have ..to take your heart away…

Or

Country Roads take me home ….

Or

Har rang kuchh kehta hai…

We are looking for those who can feel the soul of seasons, the flora and fauna, the mountains, and the river…similarly if they feel the soul, the character of a brand to communicate and build the connect with its audience!

We are looking for content professionals to handle narrative based writings for content pieces for ever growing and global brands we have in our portfolio.

You should be digitally savvy/from media background/writer/author or be the next new age Prahlad Kakkar, Prasoon Joshi, Piyush Pandey, Josy Paul, R Balki, Alque Padamsee in making in Digital Agency world with a good grip on brand communications driven by content strategy.

You should be able to think beyond the universe to the roots of our nation, work on your style of content and help in brands’ facelift/makeover/launches. This applies to the messaging for all the audience’s touch points.

Our clients rely on us with trust of the above. We are their Partners in Progress (not a typical agency vendor). We may even help them to make their brand mandates, manifestation plans and guidelines. So there is almost no instructional or Copy/Paste working. You need to be as original as you are!

Work profile –

• Translation of Business/Digital Objectives into Content themes
• Production of Content items as per Digital-Social Media Campaigns
• Bench-marking content deliverables with national/global standards
• Creating manifestation and themes to be used for goal oriented marketing campaigns
• Producing tribe specific content assets ensuring engagement and RoI

Key Responsibility Areas –

Convert ideas into content pieces. These content pieces (output) can be in the form of:

• Web Related Content:
• Pages/Sliders/Banners
• Landing Page/Forms
• Emailers/Ebooks/Downloadables – Topic/Body/Links
• Blog/Articles/Press releases/Story telling/Infographics/Comic Strips
• SEM Content:
• Paid ads content – FB/Instagram/Google/LinkedIn/YouTube
• Content for creative cards/videos
• Copies and descriptions
• Remarketing ad sets
• SEO content – Blogs/Articles using keywords
• YouTube descriptions/Video scripting
• Taglines
• Quotations
• Profile Writing/Bios/Wikipedia
• Media Kit/PR activities/3rd Party PR
• Media Relations
• Online Reputation Management(ORM) areas
• Q&A | FAQs Deck

Must Have Requirements –

• Minimum 3-5 years of experience in digital social media writing(long form and short form)
• Deep understanding of digital mediums – FB|Instagram|Quora|LinkedIn|Google|landing pages etc.
• Deep understanding content analytics and RoI generation
• Should have worked with a digital social media agency/media house/news channel
• Should be able to ideate, and not just a task taker

• Able to develop original and absolutely unique good quality content.
• Write content for articles, blogs, Websites, etc as per the requirement
• Proofread and edit blog posts before publication.
• Find and develop new ideas for the creation of high-quality content.
• Reviewing and editing articles.
• Conduct research and writing content on a regular basis.
• Convert ideas into enriching write-ups for websites, blogs, articles.
• Attention to detail.
• Promote content on social media
• Conduct simple keyword research and use SEO guidelines to increase web traffic

• Proven work experience as a Content Writer, Copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Ability to meet deadlines