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As the Marketing Automation Manager, you will be responsible for executing campaigns and initiatives across multiple marketing channels, with a focus on email marketing, marketing automation, and lead generation. You will work closely with the Brand Strategy team and other members of the marketing team to develop and execute campaigns that support our business objectives and drive revenue growth.

Roles and Responsibilities:

• Develop and implement marketing automation strategies aligned with the business objectives and long-term customer acquisition and retention goals.
• Collaborate with the marketing team to plan and execute marketing campaigns that leverage marketing automation capabilities.
• Drive lead generation efforts by implementing effective strategies and tactics within marketing automation platforms. Create and optimize lead capture forms, landing pages, and lead scoring models to enhance lead quality and conversion rates.
• Use analytical tools and data sources to track, analyze, and report on campaign performance, including metrics such as open rates, click-through rates, conversion rates, and overall campaign effectiveness.
• Work closely with cross-functional teams, including sales, content, and design, to align marketing automation initiatives with overall marketing strategies.
• Maintain knowledge of GDPR, PECR, and other relevant privacy regulations to ensure compliance with marketing automation practices.
• Stay informed about marketing automation trends, tools, and best practices within the B2B technology industry. Conduct research and benchmarking to identify opportunities for innovation and optimization in marketing automation strategies and tactics.

Requirements:

• Prior experience in marketing automation or digital marketing for a high-growth B2B technology business.
• Hands-on experience in setting up automated campaigns using platforms like Hubspot, Salesforce, and similar marketing automation tools.
• Expertise in implementing web tracking technologies such as Google Analytics, Mixpanel, Snowflake, etc.
• Strategic mindset to help the business achieve long-term customer acquisition and retention goals.
• Proven ability to translate complex data into actionable insights for stakeholders.
• Ability to pivot quickly and make fast decisions based on changing needs in a high-growth environment.
• Comfortable working under tight deadlines and strong attention to detail.
• Excellent interpersonal, communication, and project management skills with the ability to prioritize tasks across multiple projects.
• Knowledge of GDPR, PECR, and other relevant privacy regulations.

1. Skills Required for the role

Join our team at Chillar Payment Solutions Pvt Ltd as a Full Stack Developer! If you have 8+ years of web development experience and a passion for innovative web applications, we want you on board.

Responsibilities:

• Collaborate with cross-functional teams to design and develop cutting-edge web applications.
• Lead the development of scalable software solutions from concept to deployment.
• Create user-friendly interfaces using front-end and back-end technologies.
• Mentor junior developers and stay updated on industry trends.

Qualifications:

• Bachelor's degree in Computer Science or related field.
• 8+ years of proven Full Stack Developer experience.
• Proficiency in HTML5, CSS3, JavaScript, and modern frameworks.
• Server-side expertise in Node.js, Python, Ruby, or Java.
• Strong database and RESTful API knowledge.
• Familiarity with Git and CI/CD pipelines.

Package:

Annual Salary: ₹18,00,000 (18 LPA)

Benefits:

• Exciting and challenging projects.
• Professional development opportunities.
• Flexible work hours.
• Collaborative work environment.

How to Apply:

If you're a Full Stack Developer looking to make an impact and grow with a forward-thinking company, we'd love to hear from you.

• Produce well-researched content for publication online and in print
• Organize writing schedules to complete drafts of content or finished projects within deadlines
• Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
• Communicate and cooperate with a writing team, including a content manager, editors, and web publishers
• Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials
• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results

• Proven record of excellent writing demonstrated in a professional portfolio
• Impeccable grasp of the English language, including idioms and current trends in slang and expressions
• Ability to work independently with little or no daily supervision
• Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
• Ability to work on multiple projects with different objectives simultaneously
• Strict adherence to the style guides of each company and their policies for publication
• Good time management skills, including prioritizing, scheduling, and adapting as necessary
• Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
• Familiarity with each client's requirements and the company's brand image, products, and services

Role & Responsibilities

• Application Architecture: Design and implement application environment
• Manage the configuration and operation of client-based (on-premise) computer operating systems
• Monitor the system daily and respond immediately to security or usability concerns
• Create and monitor the disaster recovery (DR) of all servers.
• Respond and assign a team to resolve help desk requests
• Monitor and maintain server functionality and security issue.
• Administrate infrastructure, including firewalls, databases, malware protection software and other processes
• Automation configuration management using either Ansible, Puppet, Chef or an equivalent
• Manage and administer servers, networks, and applications such as DNS, FTP, and Web servers.
• Troubleshoot in-house network issues and fix them.
• Provide solutions to complex problems on the integration of various technologies
• Design plans as well as lead initiatives for the optimization and restructuring of network architecture
• Monitor the environmental conditions of a data center and cloud servers to ensure they are optimum for servers, routers, and other devices
• Collaborate with IT handlers, sales, and data center managers to develop an action plan for improved operations
• Conduct inspections on power and cooling systems to ensure they are operational and efficient
• Resolve operational, infrastructure or hardware incidents in a data center and cloud servers.
• Monitor and maintain company assets
• Infra-team management and skills enhancement (training) plans and execution

Skills

• In-depth knowledge of the Linux Operating System
• Expertise in Shell and/or Python scripting
• In-depth knowledge of any of the CI/CD tools like Jenkins/GitLab etc.
• Basic knowledge of monitoring tools like Zabbix/ Nagios etc.
• Expertise in any one of the cloud providers like AWS, Google Cloud, Microsoft Azure and other cloud solution providers
• Strong experience with SQL and MySQL
• A working understanding of code and script (PHP, Python, Angular and NodeJS)
• Ability to use a wide variety of open-source technologies
• Knowledge of best practices and IT operations
• Basic experience with VMware
• Advanced knowledge of system vulnerabilities and security issues

B2B Sales Executive

Sales

• Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide free fruits & vegetables directly sourced from our farmers. We are an omni channel platform having both offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.
•  We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community
• Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.
•  We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer obsessed, be it our end user, farmer, vendor or even our internal community.

• To build an effective long-term relationship with the customers and perform sets of sales activities to help the organization run effectively, efficiently, and in support of business strategies and objectives.

RESPONSIBILITY

• Achieve forecasted sales goals
• Manage the sales pipeline and source leads
• Plan and execute sales activities that will ensure sales growth objectives.
• Be able to properly demonstrate the features and benefits of Company instrumentation to customers.
• Set demo session with the potential customer to convert
• Meet customer requirements (responsive, schedule conscious, etc) and maintain relationship
• Provide forecasts, reports, marketing intelligence, and information
• Attend and represent the Company at local exhibitions and meetings.
• On-board customers and keep the communication alive
• Contributes to team effort by accomplishing related results as needed

REQUIREMENTS

• Bachelor's in marketing, business or equivalent
• 1+ years in sales, telecom, broad band, hotels ( oyo )
• Excellent communication and presentation skills
• Solid knowledge of Sales management and b2b sales pipeline management
• Familiarity with analytical, productivity, and reporting tools such as MS Office, Asana, Slack, LinkedIn, PBI, etc...
• Fluency in English,Malayalam is required

Farmers Fresh Zone aims at unlocking access to safe-to-eat, pesticide-free fruits & vegetables directly sourced from our farmers. We are an omnichannel platform having both an offline and online presence. Backed by the Indian Angel Network, We are one of the first Indian agri-tech firms to introduce unit-level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers.

We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmers' produce, a movement that is uplifting the farmer community. Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.

We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.

As a Customer Retention & Market Automation Specialist, you will play a key role in driving & growing our mobile app & website’s engagement and retention metrics. You will run various messaging experiments on multiple channels like notifications, SMS, Email, Whatsapp.

Our ideal candidate will have strong analytical and problem solving skills, led or managed teams, and have understanding of engagement tools like Moengage, Clevertap or Webengage. We love people who are humble and collaborative with hunger for excellence.

Responsibilities:

• Create omni-channel (push notifications, Whatsapp, In-app prompts, SMS, Email etc) marketing campaigns & journeys based on different user segments to drive user acquisition, activation, engagement & retention.

• Define AARRR KPIs and Optimize them with Moengage multi-channel journeys by continuously performing A/B tests. Drive increased engagement & retention.

• Be responsible for and own execution, monitoring and measurement of marketing campaigns and their success. Collaborate with designers & Content creators to get graphic/text content.

• Compile regular reports of campaign performance and results, collaborate with analyst to monitor and review past campaigns and journeys.

• Improve new campaigns using data and feedback from existing and previous projects.

• Create detailed and diverse user-segments to identify high, medium & low activity cohorts. 

• Create communication & content strategies to increase the size of high-activity cohorts.

• Analyze website & mobile traffic, create user journeys & campaigns to enable cross-channel product experience and marketing.

Qualification & Requirements:

• Bachelor’s Degree in Computer Science, Engineering or any other related field.

• 1+ years of experience in creating mobile/web application journeys & campaigns on tools like moengage, clevertap etc.

• In-depth knowledge & hands on experience of digital analytics software like Zoho Page Sense, Google Analytics, CleverTap, Branch, Firebase, Facebook Analytics.

• Excellent copy writing skills to produce high quality copies for marketing campaigns and journeys.

Soft Skills:

• Ability to prioritize and manage multiple milestones and projects efficiently.

• Team spirit, good time-management skills, strong communication skills to collaborate with various stakeholders.

Detail oriented, advanced problem solving skills with customer-centric approach