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Roles & responsibilities:-
Exposure to US/International Clients (Preferred) Prior Experience in Digital Marketing (Search Engine Optimization) / Project Coordinator / Project Manager roles.
- Excellent written and verbal communication and presentation skills able to generate interest and engages the client during calls and emails.
- Manage projects, and establish productive, professional and profitable relationships with key personnel and clients in assigned projects.
- Coordinate with various departments within the organization, including support, service, and technology and manage resources, to ensure seamless functioning of the client accounts.
- Responsible for client receivables; planning and execution of monthly retention.
- Candidates with Project Management, Digital Marketing & Technical Skills are Preferred.
- Preferred Location Noida.
- Document all requests and comments made by clients to ensure timely feedback and follow-up actions of client escalations/queries.
- Ability to maintain a positive, motivational, 'get things done attitude, especially when faced with difficult circumstances.
- Achieves strategic customer objectives and account plans defined by company management.
- Good relationship-building skills (internal, external, and cross-cultural).
- Sound computer skills, especially in the areas of MS Word, MS Excel and MS PowerPoint
- Lead solution development efforts that best address customer needs, while coordinating the involvement of all necessary actions required and always keeping the internal team updated.
- Maintain a consistent schedule of online meetings with the client to manage performance objectives, and customer- expectations and assess customer needs on an ongoing basis.
Digital marketing encompasses various roles and responsibilities, including:
1. Digital Strategist: Developing comprehensive digital marketing strategies aligned with business goals.
2. Content Creation: Crafting engaging content for websites, social media, emails, and other digital channels.
3. SEO Specialist: Optimizing online content to improve search engine rankings and visibility.
4. Social Media Manager: Managing and executing social media campaigns across platforms.
5. Email Marketing Specialist: Creating and executing email campaigns to nurture leads and engage audiences.
6. PPC Specialist: Managing pay-per-click advertising campaigns on platforms like Google Ads.
7. Analytics and Data Analyst: Analyzing digital marketing metrics to measure campaign performance and derive insights.
8. Web Developer/Designer: Ensuring the website is user-friendly, aesthetically pleasing, and optimized for conversions.
9. Digital Advertising Manager: Overseeing online advertising efforts, including display ads and social media ads.
10. CRM Manager: Utilizing customer relationship management tools to optimize customer interactions and retention.
11. Influencer Marketing Coordinator: Collaborating with influencers to promote products or services.
12. Video Marketing Specialist: Creating and optimizing video content for digital platforms.
13. Mobile Marketing Specialist: online sales platforms.
15. Brand Manager: Ensuring consistent brand representation across all digital channels. These roles work together to create a cohesive and effective digital marketing strategy.
Decoding Youth Talent (DYT) Private Limited is a sports technology start-up which aims to enable coaches, clubs and academies to scout, hire and develop youth talent through technology
DYT is incubated and backed by one of the most prestigious MBA institutes in Asia, the Indian Institute of Management, Lucknow (IIM-L).
Position Overview:
We are seeking a highly motivated and experienced Product marketer to lead a dynamic team of social media marketers, including social media analysts, content analysts, graphic designers, video editors, and a sales team. The ideal candidate will be responsible for creating, executing, and managing marketing strategies, campaigns, and sales efforts to drive user acquisition, engagement, and retention on our platform.
Key Responsibilities:
Strategy Development:
- Develop and implement a comprehensive product marketing strategy to increase platform awareness and user engagement.
- Analyze market trends and competitor activities to inform marketing strategies.
Social Media Management:
- Lead and mentor a team of social media analysts and content creators.
- Manage and grow our presence on social media platforms such as Instagram, LinkedIn, and Facebook.
- Plan and schedule social media content, including posts, stories, and engagement tactics.
- Analyze and report on social media performance metrics.
Content Creation:
- Oversee the creation of engaging and visually appealing content, including graphics, videos, and written materials.
- Ensure that content aligns with the brand and resonates with the target audience.
- Develop and maintain an editorial calendar.
User Engagement:
- Develop and execute campaigns and strategies to keep users engaged with the platform.
- Gather user feedback and insights to improve the platform's user experience.
- Implement customer feedback into product improvements.
Data Analysis and SEO:
- Utilize Google Analytics and other analytics tools to monitor website traffic and user behavior.
- Implement SEO best practices to improve the platform's visibility in search engines.
Campaign Management:
- Plan and execute advertising campaigns through platforms like Google AdSense.
- Monitor campaign performance, optimize ad spend, and maximize ROI.
Sales Team Leadership:
- Lead and manage a sales team responsible for selling platform subscriptions and services to football academies and other stakeholders.
- Set sales targets, develop strategies, and monitor sales team performance.
- Collaborate with the sales team to align marketing efforts with revenue goals.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
- Proven experience in product marketing and sales, preferably in the sports or technology industry.
- Strong understanding of digital marketing strategies, social media, content creation, and SEO.
- Proficiency in Google AdSense and Google Analytics.
- Excellent communication and leadership skills.
- Creative thinking and ability to generate innovative marketing and sales ideas.
- Ability to analyze data and draw actionable insights.
- Strong project management and organizational skills.
Primary Responsibilities
- Develop and execute comprehensive digital marketing strategies to drive brand awareness, lead generation, and customer acquisition.
- Manage and optimize digital marketing channels such as search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, social media marketing, and content marketing.
- Analyze and interpret digital marketing metrics and performance data to identify trends, insights, and areas for improvement.
- Plan, implement and measure experiments and conversion tests.
- Collaborate with cross-functional teams, including marketing, design, and development, to ensure cohesive and integrated digital marketing campaigns.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices, and proactively implement innovative strategies to maximize results.
- Monitor and manage digital marketing budgets, ensuring optimal allocation and ROI.
- Oversee the development and maintenance of the company’s website and ensure it is optimized for user experience and search engine visibility.
- Evaluate and recommend digital marketing platforms, technologies, and vendors to enhance marketing efforts.
These responsibilities are critical in driving the organization’s digital marketing efforts and achieving strategic marketing goals.
Additional Responsibilities
In addition to the primary responsibilities, a digital marketing manager may also be responsible for:
- Managing and leading a team of digital marketing specialists, providing guidance, mentoring, and performance evaluation.
- Conducting market research and competitor analysis to identify opportunities and develop targeted marketing campaigns.
- Collaborating with sales teams to align marketing strategies with sales objectives and support lead nurturing and conversion.
- Overseeing the management and optimization of digital advertising campaigns, including budget allocation, ad copy creation, and performance monitoring.
These additional responsibilities may vary based on the organization’s needs and the digital marketing manager’s capabilities.
at Egadgetportal Digital Marketing Agency
Egadgetportal was founded by a team with deep experience in language services and scaling businesses from small to big, and across multiple disciplines such as client intake, servicing, operations, HR and team scaling and recruitment, marketing and finance.
Details
We are looking for an enthusiastic marketing intern to join our team to help achieve our ambitious online growth goals. You will have administrative duties in developing and implementing online marketing strategies.
As a digital marketing intern, you will collaborate with our founders in all stages of digital marketing campaigns. Your insightful contribution will help develop, expand and maintain our marketing channels.
This internship will help you acquire best-in-class digital marketing skills and provide you with knowledge of various online marketing strategies (e.g. SEO, Google Ads/SEM, social media, email newsletters, etc.). Ultimately, you will gain broad experience in marketing and should be prepared to enter any fast-paced work environment. You will also benefit from being an early joiner in the Egadgetportal team and will be offered opportunities to develop your career on a long-term basis.
Responsibilities
Support marketing activities in daily tasks
Keep the website content up to date
Assist in marketing and advertising promotional activities (e.g. blog posts, social media, newsletters, website content)
Prepare creative assets (using Canva)
Help distribute marketing materials
Collect quantitative and qualitative data from marketing tools (Google Analytics, Google Ads, Facebook, etc.)
Help organise webinars
Requirements
Strong desire to learn along with professional drive
Solid understanding of different marketing techniques (including digital marketing) Excellent verbal and written communication skills
Familiarity with marketing computer software and online applications (e.g. CMS, CRM tools, Google Analytics and Google Ads)
Passion for language services, communications, translations and/or interpreting services
Current enrollment in a related Bachelor of Marketing or similar degree
Key benefits
Be part of a small, rapidly growing business.
Flat structure – take responsibility, be your own boss, and help us shape the direction of the business.
Fully remote work environment – work from home!
Flexible hours
Be part of a team connecting communities through language
Join us as we drive growth in one of India. most rewarding sectors
To apply
Please send your resume, university results and a couple of lines around why you'd be interested in the role before 10 January 2022.
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
- Will be a part of the Paid Media Team & working with the team lead for strategy & execution.
- Will be raising requirements for design & content internally.
- Making & sending daily, weekly & monthly reports of ad performance & other marketing reports to respective team leads.
What you need to have:
- Min 3 year+ working experience in running ads on Google ads platform.
- Thorough knowledge of key performance measurement metrics.
- Should have good communication/negotiation skills.
- A keen eye to design & communications.
- Above-average writing skills.
⦁ Excellent overall writing skills in a number of different styles /tones
⦁ Impeccable spelling, grammar and should have good technical knowledge
⦁ Good understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
⦁ Interested in Research work and managing skills to handle multiple works at the same time